Seven million, three hundred forty eight thousand, two hundred.
That is the total number of pieces we mailed last year. It doesn't make us the biggest mailer, not by a long shot. But, it is more than enough to know that we'd better have a decent idea of how it is done.
There are two basic elements to a successful direct-mail campaign: a great message and an even better mailing list. In other words, put the right pitch into the right hands and you will see results.
It's easy - if you know how to do it. And, we do. It really doesn't matter how simple, or complex the job. Direct mail is one of our specialties.